I love A/B testing! It’s hard for me to imagine my life without it, and once you try it, you’ll never go back. Why? Because A/B testing (also called split testing) can improve your effectiveness, and ...
The Wikipedia fundraising team was performing up to 100 AB tests per week. It wasn’t enough to find the gains needed. The team needed to use statistics to interpret their AB tests accurately, but also ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results