Smart Bidding and Meta’s delivery systems have leveled the field. To scale PPC, fix creative fatigue, increase asset volume, and test faster.

The stunt campaign features food products for a new brand named Algorithm™ which include ‘racist white bread’ and ‘misogynistic eggs’ ...

Claire Rozain is CEO of RZain Consulting. We talk a lot about AI-generating creatives. But the real opportunity? Teaching AI - and our teams - to understand what works, and why. AI for now is really ...